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SangFroid Web Home Page

SangFroid Web, LLC

Alpharetta & Atlanta Web Design for Business Owners and Solo Professionals

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          • Alpharetta, GA
          • Atlanta, GA
          • Johns Creek , GA
          • Marietta, GA
          • Roswell, GA
          • Panama City Beach, FL
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        • Web Presence

          Web design with Search Engine Optimization (SEO) and accessibility in mind. Web presence isn’t just about a great looking website.

        • Web Design
        • Email Marketing
        • SEO

          Many aspects of Search Engine Optimization (SEO) work together to create a website that is optimized effectively for search engines.

        • Search Engine Optimization (SEO)
        • SEO Content Strategy
        • Online Presence SEO Audit
        • Local Search

          If you have a local storefront or service-area, or your business is geographically-based then you should be investing in Local SEO.

        • Local SEO Services
        • Google Business Profile Optimization
        • Website Support

          WordPress management helps you make better use of your website, improve SEO, prevent / clean up hacks & malware infections.

        • WordPress Website Support & Maintenance
        • WordPress Hack Clean Up / Malware Removal
        • Convert Your Website to HTTPS SSL
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  • Schedule a Call
  • Home
  • About Us
    • Our Process
    • About Us
    • Where We Work
      • Alpharetta, GA
      • Atlanta, GA
      • Johns Creek , GA
      • Marietta, GA
      • Roswell, GA
      • Panama City Beach, FL
    • Clutch Verified Reviews
    • Testimonials
  • Services
    • Web Design
    • Search Engine Optimization (SEO)
    • SEO Content Strategy
    • Local SEO Services
    • Google Business Profile Optimization
    • WordPress Website Support & Maintenance
    • WordPress Hack Clean Up / Malware Removal
    • Convert Your Website to HTTPS SSL
    • Online Presence SEO Audit
    • Email Marketing
  • Solutions
    • Business Owners
    • Marketing Managers
    • Authors
  • Portfolio
  • Articles
  • Resources
    • Guides & Case Studies
    • Articles
    • Small Business Resources
    • Local SEO Resources
    • Protection Trifecta Toolkit
    • WebCoach Newsletter
    • Ask Us A Question
  • Schedule a Call
Responsive Web Design

How SEO Works

In SEO, everything is connected.

There are many pieces to the organic SEO puzzle that when layered together create a powerful presence for your business in search engines. All of these SEO Success Factors affect your rankings, traffic, and visibility in Google search.

  • Content

    Targets User Search Queries, Satisfies User Intent, Uniqueness of Content, Freshness, Relevant Keywords, Phrases, & Topics, Content Depth, Quality of Supplemental Content, Use of Semantic Content, Readability, Factually Correct

  • Technical SEO

    Structured Data, Speed, Use of Optimized Images and Video, Page Structure, Hreflang for Internationalization, AMP, HTTPS, User Friendly URLs, Parameter Control, Server Location

  • Links

    Quality & Quantity of Links, Authority + Trust of Links, Relevance of Links, Link Velocity, Linking to High-Quality Sources

  • User/Traffic Signals

    Click-through Rate (CTR), Personalization, Multiple Sources of Traffic, Social Sharing

  • Design & Layout

    Website Design & Layout, Built for Multiple Devices

  • Crawling & Indexing

    Crawlable + Accessible to Search Engines, Robots Control, Sitemaps, Site Architecture, Pagination

  • Trustworthiness

    Expertise, Authoritativeness, and Trustworthiness (EAT), Real World Business Information, Website & Business Reputation, Author Reputation

  • Authority

    Topical Authority, Volume of Brand Searches

  • Domain

    Domain Age, Domain Extension, Accurate & Consistent Registration Info

Google SEO Success Factors Ranked by Importance

The SEO Success Factors listed above were compiled by Zyppy SEO after analyzing ranking factors studies, SEO experimentation data, expert opinion surveys, patent filings, and statements from Google. This is the best framework we've seen for understanding and prioritizing where to spend resources in SEO.

Critical: Focus on These

Critical SEO Success Factors

Important: Focus on These

Important SEO Success Factors

Influential: Focus on These

Influential SEO Success Factors

Unimportant: Ignore These

Myth SEO Factors that are not important

Negative: Avoid These

Negative SEO Factors to Avoid

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Contact

SangFroid Web, LLC - Atlanta

3365 Piedmont Rd NE #1400 | Atlanta, GA 30305
404-496-4036 • sang@sangfroidweb.com

SangFroid Web, LLC - Alpharetta

11115 Kimball Crest Dr. | Alpharetta, Georgia 30022
678-894-7040 • sang@sangfroidweb.com

From the Blog

  • Local SEO City Landing Pages: How to Rank in Multiple Cities Where You Don’t Have an Address
    By Liz Eisworth
    March 13, 2023
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