Blog

We write articles aimed at helping business owners improve online presence. We share new information as we learn it and also like to take time to explain how to work with WordPress.

How to Establish an Initial Online Presence Without Building a Whole Website

How to Establish an Initial Online Presence Before You Build Your Website

By Liz Eisworth | April 29, 2018

Affiliate Disclosure: Some of the links on this page are affiliate links which means, at no additional cost to you, we will earn a commission if you click through and make a purchase. Learn more here. When speaking with new... Continue Reading »

Advanced SEO Strategies

Advanced SEO Strategies: Thinking Differently About SEO

By Liz Eisworth | March 8, 2018

Here’s the thing with SEO lately….. Doing 5 or 10 pages of good on-page SEO doesn’t have the impact it had just a few years ago. The landscape of SEO has changed as Google’s algorithm has changed and as businesses... Continue Reading »

Check the box next to "I deliver goods and services to my customers at their location"

Remove House Picture from Google Business Listing & Hide Address

By Liz Eisworth | May 2, 2017

Your home-based local business will often appear in Google My Business listings with a Street View image of your house if your address is not hidden.

An accurate, well-optimized Google My Business listing plays a very important role in Local SEO, but it may look strange to have an image of your house pop up associated with your business in search results.

However, there are some important things to consider before removing it.

Learn how to remove it (or decide not to) »

How to Set Facebook Open Graph Tags

How to Set Open Graph Tags in WordPress

By Liz Eisworth | March 10, 2017

There are many ways to set Open Graph Tags in WordPress, but following is a list of some of the popular plugin options that help in setting Open Graph tags in a WordPress website.

Learn how to set Open Graph tags »

Why your business needs email marketing.

10 Reasons Why Your Business Needs Email Marketing

By Liz Eisworth | January 5, 2017

Affiliate Disclosure: Some of the links on this page are affiliate links which means, at no additional cost to you, we will earn a commission if you click through and make a purchase. Learn more here. Why does your business... Continue Reading »

Louisiana Flood Victims Fundraising: A Personal Mission

By Liz Eisworth | August 25, 2016

As most of you are probably aware, South Louisiana was greatly impacted recently by a massive flooding event.  Eddy and I grew up in southern Louisiana. My two younger brothers, Seth and Asher, and their families live in the city of Central, LA where 27000 of the 28000 homes were flooded. They have lost the vast majority of the contents of their homes.

We are collecting donations on behalf of my brothers via a YouCaring campaign. If you are able and want to make a donation, it will be greatly appreciated and go directly towards Seth, Asher and their families getting back into their houses and making them homes again.

Read the story & see the pics »

RULE 40 restrictions for businesses #theeventthatshallnotbenamed

What Business Owners Need to Know About Rule 40 & Social Media: #theeventthatshallnotbenamed

By Liz Eisworth | July 25, 2016

Businesses, before you mention #theeventthatshallnotbenamed in your social media posts, be warned of the the possible consequences of breaking Rule 40.

Learn more »

Vintage English Teacup - Mismatched China & Accessories Rental

Project Spotlight: Vintage English Teacup Website

By Liz Eisworth | June 20, 2016

We recently had the pleasure of redesigning the website for Vintage English Teacup.

The new website features custom fields for managing Events, Collections & Packages, a mobile responsive web design and more.

Check it out »

How to Remove a Duplicate Listing from HotFrog

By Liz Eisworth | May 10, 2016

Part of a comprehensive Local SEO strategy involves cleaning up and standardizing citations for your business.

If your business has ever had a name change, or phone number change, you may have some duplicate listings floating around out there that need to be removed.

We recently encountered an inaccurate extra listing on HotFrog, so we are sharing how to remove a duplicate listing from HotFrog.

Learn how to remove a duplicate listing from HotFrog »