Blog

We write articles aimed at helping business owners improve online presence. We share new information as we learn it and also like to take time to explain how to work with WordPress.

Clutch Top Atlanta Web Design Company 2018

SangFroid Web Named an Atlanta Web Design Industry Leader

By Liz Eisworth | November 1, 2018

Digital presence is key in achieving success in today’s business landscape. Making sure that your business is easy to find online is just as important as making sure there is something appealing at the end of that search; that’s where... Continue Reading »

When your Facebook share image is wrong

A Fix for When your Facebook Share Image is Wrong

By Liz Eisworth | August 20, 2018

Why is My Facebook Share Image Wrong? …and how to fix it. If a URL has previously been shared on Facebook (by anyone, anywhere), Facebook “remembers” the information associated with that URL (like the image, title and description) even if... Continue Reading »

How to implement Structured Data for a Local Business in WordPress

[Video] How to Add Basic Local Business Structured Data to a WordPress Website

By Eddy Pareja | July 26, 2018

Add Local Business Structured Data to a WordPress Site This is a quick video on how to add some basic Local Business Structured Data on your website. For this demonstration, I’ve set up a basic WordPress installation using the default... Continue Reading »

How to Establish an Initial Online Presence Without Building a Whole Website

How to Establish an Initial Online Presence Before You Build Your Website

By Liz Eisworth | April 29, 2018

Affiliate Disclosure: Some of the links on this page are affiliate links which means, at no additional cost to you, we will earn a commission if you click through and make a purchase. Learn more here. When speaking with new... Continue Reading »

Advanced SEO Strategies

Advanced SEO Strategies: Thinking Differently About SEO

By Liz Eisworth | March 8, 2018

Here’s the thing with SEO lately….. Doing 5 or 10 pages of good on-page SEO doesn’t have the impact it had just a few years ago. The landscape of SEO has changed as Google’s algorithm has changed and as businesses... Continue Reading »

Check the box next to "I deliver goods and services to my customers at their location"

Remove House Picture from Google Business Listing & Hide Address

By Liz Eisworth | May 2, 2017

Your home-based local business will often appear in Google My Business listings with a Street View image of your house if your address is not hidden.

An accurate, well-optimized Google My Business listing plays a very important role in Local SEO, but it may look strange to have an image of your house pop up associated with your business in search results.

However, there are some important things to consider before removing it.

Learn how to remove it (or decide not to) »

How to Set Facebook Open Graph Tags

How to Set Open Graph Tags in WordPress

By Liz Eisworth | March 10, 2017

There are many ways to set Open Graph Tags in WordPress, but following is a list of some of the popular plugin options that help in setting Open Graph tags in a WordPress website.

Learn how to set Open Graph tags »

Why your business needs email marketing.

10 Reasons Why Your Business Needs Email Marketing

By Liz Eisworth | January 5, 2017

Affiliate Disclosure: Some of the links on this page are affiliate links which means, at no additional cost to you, we will earn a commission if you click through and make a purchase. Learn more here. Why does your business... Continue Reading »

Louisiana Flood Victims Fundraising: A Personal Mission

By Liz Eisworth | August 25, 2016

As most of you are probably aware, South Louisiana was greatly impacted recently by a massive flooding event.  Eddy and I grew up in southern Louisiana. My two younger brothers, Seth and Asher, and their families live in the city of Central, LA where 27000 of the 28000 homes were flooded. They have lost the vast majority of the contents of their homes.

We are collecting donations on behalf of my brothers via a YouCaring campaign. If you are able and want to make a donation, it will be greatly appreciated and go directly towards Seth, Asher and their families getting back into their houses and making them homes again.

Read the story & see the pics »