If you travel from your home or office to serve your customers, rather than them coming to you, your business is a single-location service area business (an SAB). Your business has a dedicated street address and a local phone number,... Continue Reading »
Google Knows Keywords are Imprecise Different strings of words can refer to the same entity. The same keyword phrase can describe 2 different things. Keywords are just not a reliable way of designating real-life things. That’s why Google adopted their... Continue Reading »
Add Local Business Structured Data to a WordPress Site This is a quick video on how to add some basic Local Business Structured Data on your website. For this demonstration, I’ve set up a basic WordPress installation using the default... Continue Reading »
Here’s the thing with SEO lately….. Doing 5 or 10 pages of good on-page SEO doesn’t have the impact it had just a few years ago. The landscape of SEO has changed as Google’s algorithm has changed and as businesses... Continue Reading »
If you have a local storefront or service-area, or your business is geographically-based in some way, then you should be investing in Local SEO.
In this post, we’ll cover the basics and give you some important next-steps you should do.
Based on anecdotal evidence, it has always seemed to us that, YES….the more clicks your Google My Business listing receives, the more quickly your website moves up the ranks in local search.
This week, a Google employee left a comment in a forum post that had the SEO community talking about it.