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Mobile Responsive Website Redesign: Wildfire Marketing

January 29, 2016 by Liz Eisworth
StartAWildfire.com - Website Redesign Mobile Responsive
StartAWildfire.com Mobile Responsive Website Design – Home Page

Website Redesign to be Mobile Responsive

Our client, Rob Eagar of Wildfire Marketing, while happy with the look and feel of his current website, was ready to undertake the conversion of his website to be mobile responsive in order to meet the Google standards for mobile-friendliness put in place in 2015.

StartAWildfire.com Previous Web Design
StartAWildfire.com Previous Web Design

Incorporating New Web Design Trends

Web design trends continuously change, and a website will begin to show it’s age after 3 or 4 years depending on the design. Rather than invest in converting his existing design (which was a couple of years old) to be mobile responsive, Rob opted to redesign incorporating some modern web design trends.

These modern touches include a large home page hero area with clear calls to action, large clear typography, a static navigation menu on desktop, and a hidden/collapsed mobile menu (the hamburger menu).

Keeping the Same Look and Feel

While we incorporated some new trends in the layout of the new website, it was also important to maintain the look and feel of the current website in terms of colors, textures and overall mood. The new design uses many of the same colors and background textures as the previous site conveying the same feeling of warmth, stopping just short of showing “wildfire” in a literal way.

StartAWildfire.com Web Design - Interior Page
StartAWildfire.com Web Design – Interior Page

We are very pleased with the end result, as is Rob…here’s what he has to say:

Testimonial from Rob Eagar

“As a consultant who works with New York Times bestselling authors and top publishing houses, I demand a very high standard when it comes to building websites – only the best will do. Eddy and Sangfroid Web are the experts who not only meet my high standards, but they surpass it! Any technical challenge or extra step that comes up, they accomplish it with no problem. Even better, their friendly style of doing business and prompt customer service are second to none. I have no doubts about entrusting my biggest client projects to Sangfroid – including my own amazing website. You can trust Eddy to build you a great website that will help your business grow!”

Rob Eagar
Wildfire Marketing

About Wildfire Marketing

Rob Eagar is the founder of WildFire Marketing and a consultant who helps entrepreneurs and organizations spread their message like wildfire. Rob has some amazing marketing expertise which has led to dramatic results for clients in the fields of publishing, non-profit, and business. Some of his many accomplishments include:

  • Helped clients create three different types of New York Times bestsellers, including frontlist non-fiction, frontlist fiction, and backlist non-fiction.
  • Revived a 23-year-old backlist book to become a New York Times bestseller.
  • Improved sales of several million-dollar book franchises for authors and publishers.
  • Introduced innovative advertising research and strategy to $100+ million companies.

We’re proud to have him as one of our awesome clients! Visit Wildfire Marketing »

Category: Genesis Platform, Mobile Responsive Design, Our Awesome Clients, Web Design, Website Launches, Website Redesign, Wordpress
Liz Eisworth

About Liz Eisworth

Liz Eisworth is the founder and lead designer of SangFroid Web located in Alpharetta, GA. As an experienced website designer and SEO strategist, Liz designs custom WordPress websites, optimizes websites for SEO, and leverages Local SEO / Google Business Profiles for business owners who are looking to improve their online presence to earn more traffic and leads. She built her first website for a business in 2003 and her first WordPress website in 2006. Learn more about Liz »

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SangFroid Web, LLC - Atlanta

3365 Piedmont Rd NE #1400 | Atlanta, GA 30305
404-496-4036 • sang@sangfroidweb.com

SangFroid Web, LLC - Alpharetta

11115 Kimball Crest Dr. | Alpharetta, Georgia 30022
678-894-7040 • sang@sangfroidweb.com

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